Client Gallery: Landscape Illumination

Our latest client website has gone live. For the last month I’ve been working with Darrin Selking from Lanscape Illumination- a landscape lighting firm based in Valparaiso, Indiana - to develop a new Wordpress based dynamic website for them.
The site has turned out great and I think it looks great. Darrin and his team do beautiful [...]

E-Mail Marketing Still Works On a Small Scale

With the pervasiveness of e-mail SPAM, many people have written off e-mail marketing as useless endeavor. What many don’t realize is that the proliferation of SPAM has actually made e-mail marketing more effective. How?
Two Words:
Permission Marketing
SPAM Blockers generally do a pretty good job of filtering out e-mail that people don’t want. So, they just don’t [...]

It Should Not Cost a Small Business $3,000 for a Simple Website

I was meeting with a client the other day to show her how to edit and change the new website that I had built for her and she revealed something interesting to me – the last website quote she had gotten was for over $3000.
I was quite taken aback by this. I was charging her [...]

Client Gallery: PatrickDj.Com – Wordpress Website

One of our recent projects was a small website for a local DJ based in the Chicagoland area. Patrick wanted a simple website that he would be able to update himself. He was on a budget and didn’t want expensive ongoing website management fees.
So, we built him a small website using the Wordpress content management [...]

Why It’s Still So Important For Your Business to Have a Website

I run into this all the time when talking with small business owners – the thought of a having a website wasn’t something they thought they needed. Their business model wasn’t online, so why would they need a website?
You need a website because while your operations may not be online, your customers ARE online.
Google has [...]

Five Quick Ways to Get Followers on Twitter

One of the biggest questions we get asked is how does one get new followers on Twitter. It’s not very hard to get a flock of quality followers on Twitter and with a couple simple steps, you can be communicating with cool people worldwide.
1. Follow People Yourself
Oftentimes, when you follow someone with a lot of [...]

The 8 Rules of Twitter Club

For the longest time, I was philosophically opposed to Twitter. I refused to join it and participate in the ‘great conversation.’ I refused to integrate it into my company’s social networking strategies. I thought it was an annoying fad that would disappear as quickly as it had appeared onto the Web 2.0 scene. I simply [...]